Wednesday, January 3, 2007

WiFi on the highway: Avis to offer 3G-to-802.11 bridge

by Eric Bangeman

WiFi on the highway: Avis to offer 3G-to-802.11 bridgeBusiness travellers will soon have another option for connectivity when they are on the road. Start-up Autonet Mobile and car rental giant Avis are partnering to offer renters a device that will provide laptop users with WiFi access on the road. You can take "on the road" literally in this case, as the device is designed to create a WiFi hot spot accessible from within 100 feet of the car.

Autonet Mobile's In-Car Router is about the size of a laptop and draws power from the car's cigarette lighter outlet. The hardware itself is a bridge for a cellular provider's 3G network (Avis will likely have contracts with 3G providers around the country), acting as a WiFi gateway for those connected to it. Other 3G-WiFi bridges are already available from the likes of Linksys and Kyocera, but this appears to be the first targeted exclusively at vehicles.

Autonet Mobile CEO Sterling Pratz told the International Herald Tribune that the In-Car Router will function in around 95 percent of the country, including all major US cities. Pratz claims to have minimized the problem of dropped signals with a technology similar to that used by the space shuttles to maintain an Internet connection.

In the absence of a WiFi network, laptop users can already get on the Internet at faster-than-dial-up speeds via 3G PCMCIA cards from the major cellular provides. Should you need to share that connection, it's easy enough to do so without using additional hardware via functionality built into your favorite modern OS.

Is it time to add surfing the Internet to the already-alarming list of distractions facing drivers? Actually, we're already way past that point. I've used my cell phone and laptop to check e-mail and get on IRC or even engage in some light browsing while on the road (only when someone else was behind the wheel). Autonet Mobile's solution—assuming it has indeed overcome the technical obstacles inherent in maintaining connectivity while travelling at high speeds—seems targeted at a niche market. Once Mobile WiMAX (802.16e) and 802.20 networks—which will provide broadband-class connections on the go—come online in the next few years, the shelf life for devices like the In-Car Router may prove to be relatively brief.

If the In-Car Router comes with a vanilla AC adapter for use outside of the car, it could at the very least provide an additional marketing hook for Avis as it battles for rental customers. Will it offset the increase in insurance premiums due to accidents caused by drivers distracted by YouTube?

(c) www.arstechnica.com

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